The creation of the industry’s first concept car was the work of Harley Earl and his organization now known as GM Design. Built on a 1937 Buick chassis, Earl sought to combine his vision of the automobile with new technologies and features to create a benchmark for future designs.
Features like hidden headlights, flush door handles, a convertible top concealed by a metal deck and electrically operated windows all found their way into production cars. In 1939 the press reported the Y-Job was more than a concept car, it was the “Car of the Future”.
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